Liza Soberano is the new Maybelline Girl (and some ’90s references)

Not since Marvin Agustin and Jolina Magdangal have I really been a fan of any other local loveteam until LizQuen. The few times I’ve caught Enrique Gil and/or Liza Soberano, on screen or in person, have convinced me that these two belong to an increasingly rare breed of Filipino celebrity: that which genuinely has what it takes. The most recent movie I watched with my family was their romantic dramedy Every Day I Love You. It was cute, and additionally cool because it’s set near our house in Negros and the cast spoke some Hiligaynon. Liza, especially, just lights up the screen with her childlike charm and radiant beauty. No surprise then, that Liza Soberano has just been chosen as the newest Filipina endorser of global makeup brand, Maybelline New York.

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#DefyDamage: L’Oréal x Watsons Hair Color Party

L’Oréal Paris and Watsons organized an exclusive and luxurious hair date with a select group of Filipina influencers. The invite couldn’t have come at a better time. From age 22 on, the only time my hair wasn’t some shade of red was in 2014 when I gave it a year’s rest. Just check out some of my hair color “adventures,” and imagine all the damage it had to withstand… – L’Oréal x Watsons Hair Color Party

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Maybelline x Georgina Wilson

Maybelline New York held its press launch earlier this month featuring their latest matte products: White Superfresh Liquid Powder, Hypermatte Liquid Liner, and Creamy Matte Lipstick. The event also featured the finalists for the #MaybellineNYFW #MakeItHappen campaign. Our final challenge was to do a five-minute interview  with Maybelline spokesperson Georgina Wilson. Continue reading to watch the video and find out what went down behind the scenes.

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